App development on the two major platforms and deciding the best

App development is a crucial task in itself, considering the number of things to be kept in mind and lots of pre required knowledge. But if you are an entrepreneur, choosing the best platform also becomes important. If you are a newly budding entrepreneur and want to establish your business or you have a established business and want to expand it, you would be confused as to which platform to be selected.

Here, this article might help you to clear the fog from your mind and enable you to select the best. You will be able to choose the best platform to develop your application.

Being developer friendly

In Apple’s case, you’ll be creating your apps using the X-code IDE with the iOS SDK. Xcode supports multiple programming languages but the one that most new developers will choose is Swift. That’s because Swift is a programming language that was created specifically by Apple for iOS and OS X. It is based on Objective-C but is apparently less prone to errors and more concise. If you’re determined to though, then you can use Xcode with plain Objective-C, Javascript or even Python (among other programming languages). Developing apps on iOS is easier because of this.

On the Android side, things aren’t actually that different, even may be called more tough. Once again, you’ll need an IDE which in this case is probably going to be Android Studio. This means you’re going to be programming in Java and simultaneously using the Android SDK.

More profitable

If you intend to develop an app on either of the platforms, it is very important that you decide whether you want a free app or the kind of app in which you need to pay some amount of money for installation. It is very crucial to understand the significance of both the kinds of apps and which platform is more suitable.

App development gross revenue
Gross revenue on both the platforms

It is an obvious fact that users would like free apps a lot. But if you are planning to develop a premium app which some payment for installation or working, then the iOS platform is the best because most of the users of iOS are generally kind of people who can easily invest money on such things. Also, since paid apps are safer, they will be most preferred by iOS users, since safety is what they dig for primarily, and it is the main reason behind them buying the iOS device in the first place.

App development iOS and Android downloads and revenue
Downloads and Revenue generation of both the platforms

iOS users are typically a little younger and the majority live in North America and Western Europe. They spend more money on in-app purchases and typically download business, education, and lifestyle apps from the App Store.

Most Android users don’t prefer spending much of their fortune in buying apps when they could get plenty of free alternatives.

If you’re targeting a global market, Android gets a lot more app downloads. In Q3 2015, worldwide downloads on the Google Play Store were 90% higher than the App Store. App Anni says this rise is due to the growth of inexpensive smart phones in markets like India, Indonesia, and Vietnam.

If your audience mainly lives in South America, Asia, Central and Eastern Europe, you may want to consider building your app for Android. These users are a lot more aware of price-quality ratio and download apps ranging from tools to entertainment to communication categories. Additionally, they prefer in-app ads.

So, if you plan to make a paid app, then iOS is the platform you must be going for.


The Android platform, being open is more fragmented. It means that for different versions of Android, the apps have to be slightly altered to become capable of running on each version. Also, for different Android devices, again fragmentation has to be kept in mind. All the different versions and devices under Android from different markets for the app developers, so if changes are not made for each device or version, the developer may lose a potential market. Right from screen resolution to DPIs, and aspect ratios, everything has to be changed in order to make the app a specific version or Android device friendly.

Even if  one feature is added in an app, it might not be capable of being supported by many platforms of Android in terms of devices or versions. This might devoid the app of being accessible by a large portion of the market. So, changes have to be made accordingly. There are still many users who use the ancient versions of Android, and they are in quite a quantity that can’t be ignored, so apps have to be developed keeping this factor in mind.

App development fragmentation
High level of fragmentation in Android

This fragmentation is not a big issue with iOS based devices, as there are not many versions of iOS available yet and also there are not many devices that run on iOS.

App development- iOS and Android fragmentation
Extent of fragmentation on both the platforms

Most iOS users, upgrade to latest version very fast and so developers don’t have to worry about fragmentation much.

Fragmentation is a big headache from a developer’s point of view.


When it comes to easy access, Android clearly ensures that the apps can easily be launched on its platform. Android allows access to more of the system’s inner workings, which lets you create things you just couldn’t make on iOS. This includes all manner of customization apps, launchers, floating apps and more. And when it comes to actually publishing apps on Android and iOS, Android clearly comes out on top from the developer’s point of view too.

For launching an app on Android, a small one time amount of $25 has to be paid, in addition to it, there is not much that needs to be done. Just  sign up and upload the APK, then in several hours the app will be available on the app store.

But for iOS, along with the amount of $99 to be paid annually, a lot of time and patience are needed too. After submitting the app on the platform, the developer has to wait for it to be tested by real life humans. This may take very long and after waiting for a long time also, there is still a large chance for it to be rejected.


If the future of the platforms is considered, both the platforms are equally to be flourished. As more and more people are becoming smart phone owners, both the platforms are  equally likely to be used and preferred by the users. If Apple decides to reduce the prices of its products, then there will be clearly a boom in the Apple market. As most people don’t or are not able to buy the Apple products because of their high prices. So, if possible, Apple can work on this factor. This can make Apple the favorite brand of even more people. This factor is the major reason why Android products are preferred by the users.


For developing an app on iOS platform, some initial investments have to be made. These include buying a MAC for testing the app, an i-phone to develop the app and then, when your app is ready to be launched on the Apple Store, a developer’s fee of $99/ year have to be submitted first.

Whereas, in Android apps no such investment, except for submitting a one-time fee of $25 has to be submitted which is not a very hefty sum of amount.


After covering all these points, it still can’t be stated clearly as to, which platform is overall a better option. You can choose your platform based on your requirements. These points could help you understand and help you decide your best suited platform.